CURRENT promotional methods:

• [ ] Post on LinkedIn (1x)
• [ ] X-post to IG and FB
  • [ ] Depending on the topic — LinkedIn is where the biggest chunk of our B2B audience is, and it’s also the most cannabis-friendly channel.
• [ ] Promote all recently published content pieces in the Dutchie Monthly
• [ ] Jay gives the blog a shoutout on TWICR

FUTURE-STATE promotional methods:

• [ ] Blog subscription functionality activated
  • [ ] Lauren and I are working on this and aiming to get it live this week.
• [ ] Canna-tech communities
  • [ ] i.e. finding questions to relevant topics on sites like Quora that can be answered with our published content, and then including a link to the blog to learn more.
• [ ] Co-marketing with SEO-savvy consultants and industry partners to let us guest author posts on their domains, backlinking to our blog content.
• [ ] Paid media + advertising
  • [ ] Ganjapreneur
  • [ ] The Green Paper

@Lindsay Crafford ask Katie about the LI for cannabis!